USER EXPERIENCE

Making the complicated simple

U X

THE IMPORTANCE OF USER EXPERIENCE

User experience or UX serves as your company or brand’s first impression on your audience. This first impression will be the deciding factor whether your visitors will stay or leave your website. This also has a great impact on the success or failure of your business.

However, although a lot of businesses know how important user experience is, they still fail to provide their audience or visitors the experience they want. It doesn’t matter how amazing your website looks. If you fail to capture the emotion and the senses of your audience, your UX design is still a failure.

Agence LocalGO wants to help you avoid that UX pitfall. Our team of creative professionals will help you create great aesthetics to realize the vision and goal you have for your business. Our team does not just focus on the visuals but also on how you will connect to your users mentally and emotionally.

OUR UX DESIGN PROCESS

Any effective UX design involves a five-step process: pre-planning, exploration, design, quality assurance, and feedback. And here’s what we do in each step:

  • Pre-Planning: We collect and analyze data and user stories as well as your website traffic.
  • Exploration: We create and test different sketches, wireframes, prototypes, and information architecture.
  • Design: This is the point where the style guide, mockups, and the design handoff are created.
  • Quality Assurance: We finalize the design here, perform speed tests, and further check other details to ensure that no errors or mistakes have been overlooked.
  • Feedback: We perform A/B testing as well as KPI testing.

OUR UX DESIGN PROCESS

Any effective UX design involves a five-step process: pre-planning, exploration, design, quality assurance, and feedback. And here’s what we do in each step:

  • Pre-Planning: We collect and analyze data and user stories as well as your website traffic.
  • Exploration: We create and test different sketches, wireframes, prototypes, and information architecture.
  • Design: This is the point where the style guide, mockups, and the design handoff are created.
  • Quality Assurance: We finalize the design here, perform speed tests, and further check other details to ensure that no errors or mistakes have been overlooked.
  • Feedback: We perform A/B testing as well as KPI testing.

HOW ARE WE GOING TO IMPROVE UX
FOR YOUR VISITORS

In order to create a memorable UX experience for your audience, you need to have a shared story that will resonate to all types of users. And how are we going to do that? Here’s how:

We improve your web service design.

Web service design is very different than web design. While the latter is more general, focusing on the overall look of your website, the former focuses on the specifics. That means we cover all the touchpoints in your customer’s journey from the homepage to the store to the checkout page. We make sure that every site your customer navigates is as seamless, smooth, and simple as the last page.

We personalize your content.

Agence LocalGO understands that each customer wants to feel special, and the best way to do this is tp personalize your site. Personalizing your content means giving what your users want before they even ask for it. We do this in the form of push notifications, recommendations, and related content.

We create microinteractions.

Microinteractions serve as the grease so your website runs smoothly. These might come in different forms like a simple animation in your cart icon to inform users what has been added to their purchase or a sound that notifies you of a new message in your chat or inbox.

We give you a responsive website.

More and more people are using their mobile devices to browse the Internet and conduct other businesses. Thus, a responsive website is very important if you want to stay on top of your game.

HOW ARE WE GOING TO IMPROVE UX
FOR YOUR VISITORS

In order to create a memorable UX experience for your audience, you need to have a shared story that will resonate to all types of users. And how are we going to do that? Here’s how:

We improve your web service design.

Web service design is very different than web design. While the latter is more general, focusing on the overall look of your website, the former focuses on the specifics. That means we cover all the touchpoints in your customer’s journey from the homepage to the store to the checkout page. We make sure that every site your customer navigates is as seamless, smooth, and simple as the last page.

We personalize your content.

Agence LocalGO understands that each customer wants to feel special, and the best way to do this is tp personalize your site. Personalizing your content means giving what your users want before they even ask for it. We do this in the form of push notifications, recommendations, and related content.

We create microinteractions.

Microinteractions serve as the grease so your website runs smoothly. These might come in different forms like a simple animation in your cart icon to inform users what has been added to their purchase or a sound that notifies you of a new message in your chat or inbox.

We give you a responsive website.

More and more people are using their mobile devices to browse the Internet and conduct other businesses. Thus, a responsive website is very important if you want to stay on top of your game.

GET YOUR FREE CONSULTING CALL

We can customize a package depending on your needs and budget. Book a free consultation with our experts today!

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CONNECT WITH US

LocalGo Web Marketing and SEO is your Monreal South Shore #1 go to digital agency ! Run by true web marketing passionates that focus on offering you business “crème de la crème” results.

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9160 boulevard Leduc Suite 410 Brossard, QC J4Y 0E3

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